We care about the past, present and future of the clothes we sell and their impact in the world

“Most sustainable garment is the one already in your wardrobe”
- Orsola de Castro, Fashion Activist

As much as we love fashion and trends, we are also very mindful of the waste and landfill that the industry produces every year. Shockingly, the clothes sent to UK landfill every year weigh as much as the Empire State. At Loop Generation, we believe true style never expires. By choosing pre-loved designer pieces, you're not just shopping; you’re joining a movement. Each item has a story, and by giving it a new chapter in your closet, you're cutting down on waste, skipping the mass production, and making a choice that's as stylish as it is sustainable. Why blend in when you can stand out with one-of-a-kind finds that are kinder to the planet? Let's keep fashion fabulous—one pre-loved gem at a time.


By 2030, the second-hand market is set to double the size of fast fashion. At Loop Generation, we’re proud to be part of this shift, bringing you pre-loved designer pieces that are as unique as they are sustainable. Why settle for cookie-cutter trends when you can own timeless styles with a story? Choosing quality over quantity isn’t just a fashion choice—it’s a movement.

2030

Loved clothes last—treat them right, and they’ll keep turning heads season after season